Johnny Rock Media Group — Continuing the Legacy of Music and Entertainment
Drawing upon his extensive relationships with recording artists, record labels, entertainment executives, concert promoters, and media professionals throughout Asia, Europe, Brazil, and North America, Johnny Rock Media Group provides a range of professional services, including:
- Artist Management & Development: Strategic career planning, artist branding, professional representation, and long-term career development.
- International Music Marketing & Promotion: Developing promotional strategies for recording artists seeking exposure in domestic and international markets.
- Record Label & Music Industry Consulting: Advising artists and entertainment businesses on recording agreements, international licensing, distribution, and commercial opportunities.
- Public Relations & Media Development: Creating publicity campaigns, digital marketing strategies, promotional content, and brand awareness initiatives.
- Concert Promotion & Live Entertainment: Consulting on international concert productions, promotional tours, artist appearances, and entertainment events.
- Creative Brand Development: Integrating music, storytelling, digital media, and emerging entertainment technologies to develop innovative commercial opportunities.
Managing Da Vinci's Blood — A New Chapter in Rock Music
One Creative Vision. Endless Musical Possibilities.
Among Johnny Rock Media Group's current projects is Da Vinci's Blood, an innovative international rock music venture built around a distinctive concept: the musical DNA can change with every song.
Under the management of Dr. Johnny Mendola, Da Vinci's Blood brings together an extraordinary combination of established rock musicians, accomplished songwriters, and internationally recognized recording artists, creating music without the limitations of a conventional band lineup.
At the heart of Da Vinci's Blood is its creative foundation: Mark Koch, lead and rhythm guitarist, and principal songwriter; Terry Ilous, lead vocalist; and Ross Shepard, guitarist. Together, these official members provide the artistic identity and musical continuity that define the project.
Legendary bassist Tony Franklin contributes his distinctive sound as the project's primary bass player, while the remaining musical DNA evolves according to each composition's creative direction.
What's in the DNA? That's where the concept becomes exciting.
Rather than relying on a single drummer or fixed ensemble, Da Vinci's Blood brings together exceptional musicians whose individual styles complement each song. Rock legend Vinny Appice provides the powerful drumming on Venus and Mars, while renowned drummer Simon Phillips contributes his extraordinary musicianship to Open Heart.
As the music evolves, additional guest musicians may contribute keyboards, saxophone, and other instruments, adding new dimensions to the project's musical DNA.
The creative foundation remains constant. The musical possibilities are limitless.
Beyond recording and distribution, Johnny Rock Media Group is developing Da Vinci's Blood as a multifaceted entertainment brand encompassing international promotion, music videos, digital storytelling, live performances, and interactive entertainment experiences.
Central to the project's identity is the ongoing concept “What's in the DNA?”—an invitation for fans to discover the remarkable musicians, creative collaborations, and musical influences behind each new recording.
For Dr. Johnny, managing Da Vinci's Blood represents a continuation of his lifelong passion for music, international collaboration, and creative entrepreneurship. By combining decades of music industry experience with innovative entertainment strategies, he is helping shape a project where every song introduces a new musical discovery.
DA VINCI'S BLOOD
What's in the DNA?
FOLLOW THE BLOODLINE.
Discover the music, the musicians, and the story behind the DNA.
www.davincisblood.com
Johnny Rock Media Group — Connecting Music, Media, and Global Opportunities.